Packages
Why Do These In-Depth Interviews Deliver More?
High-value clients prefer a 3rd party to deliver their comments:
- They can answer anonymously, safely.
- Their comments won’t hurt the services providers feelings.
- They appreciate talking with a professional interviewer who doesn’t get defensive, and who does probe for details.
Gap Management has interviewed 1,000s of business leaders, home-makers, contractors, suppliers, users, and more over the years. The Reports provide specific details for messaging, competitive positioning, issues management, reputation development and other business communications needs.
Basic: Testimonials & Stories For Networking
- Shy professionals often need to describe their client’s experiences in engaging anecdotes. That builds their market presence. Learn your reputation and memorable client stories, and learn which new contact types should hear specific narratives in business networking events. Through the words of the professional’s clients, each new contact can learn the advantages of the professional.
- Includes additional assets: Networking for Reputation Growth (NRG) course; 6 Weeks To Local Reputation Boost steps; New Contact Nurturing Email Series; How To Tell The Stories Your Clients Tell About You
$1,850
Issues Management +
- Front line personnel, services quality, communications and project management, over promising/under delivering – there are many ways a professional and a business is experienced and judged. When current and former clients talk in the community, a business reputation is at risk or it feeds a healthy stream of new income. Learn the priorities and prepare to manage the key issues.
- Includes everything in basic PLUS Segmenting of the issues (client types, common people, common services…); How To Deliver Negative & Challenging Information
$2,375
Agency Baseline
- 2 Part Report: Feedback from the agency’s own clients PLUS the agency compared to 9 others. Includes everything in Basic and Issues Management, including best practices, client segment focuses and positioning.
- Available for a limited time only for approved agencies, such as High-Value Services Providers, Content Development, Design, Public Relations, and Coaching agencies.
$2,745
Agency Client
- We will work with your agency to offer our services to your clients. Help us to finetune the questions, interviewee list and analysis parameters. We perform the analysis and will guide you to give your client confidence and unique value.
- All services in Basic and Issues Management available.
- White-labeling and profit sharing available.
Contact us to discuss
Competitive Positioning Suite
- Unlock the full potential of client insights with a comprehensive Feedback & Reputation Report that includes testimonials, content, stories, and strategic insights plus advanced persona development, battle cards, competitive positioning, and analysis of key issues. Outlines of new documents are included with suggested usage schedules.
$4,250
I decided to work with Francis because I needed to know what my clients were saying. The need for the survey was due to a drastic change in our business churn. We knew that something was not going right but we couldn’t figure out exactly what was causing the change.
Additional survey and research services are available: Emailed or web forms; competitive intelligence; staff feedback… Ask for details.
